Averell is unique and the only Gin Liqueur of its kind, featuring the fresh-pressed juice of heirloom Damson Plums harvested in small quantities in upstate New York. Married to a botanical gin. Averell is unique and the only Gin Liqueur of its kind, featuring the fresh-pressed juice of heirloom Damson Plums harvested in small quantities in upstate New York. Married to a botanical gin marked by juniper, warm winter spices including bay leaf and ginger, the result is an exceptionally bright, bracing all-natural liqueur that is delicious with seltzer, sparkling wine or ginger beer, in hot or ice tea, or simply on its own, over ice. Often compared to Sloe Gin, it is more nervy and tart, with a gentle bitter undertow.